Impact - Employee Communication

Our Team

Tam Sandeman

Managing DirectorTam Sandeman

As one of Impact's managing directors, Tam has been developing and driving strategic communication campaigns for a range of major organisations across employee, corporate, crisis and issues management and consumer disciplines in Australia, Asia Pacific and the UK for more than 14 years.

Also heading up Impact's major change practice, her work has focused on tackling some of today's toughest business challenges - downsizing, mergers and acquisitions, restructuring and culture change - ensuring better alignment of internal messaging with business goals and associated behaviour change. Her change management communication work has taken her as far a field as South Africa, Korea, Malaysia and China.

Her clients have included Nestlé, BlueScope Steel, American Express, St George, Luxottica Retail and Specialty Fashion Group. And, while they're varied, they all have one thing in common - a large, diverse workforce with tough communication challenges.

Previous experience includes a senior role at Ogilvy PR's Pulse Communications, eight years in consultancy in London, two years with an NGO in Central America and Fiji, as well as other in-house marketing and PR roles in the UK.

Her work has won industry recognition globally and locally, both in Australia and the UK, most recently winning a 2008 Asia Pacific PR Week Award for best employee communications campaign and the global ‘Oscar' for the employee communications industry, an international Gold Quill of Excellence from the International Association of Business Communicators (IABC). In 2007, she was also a judge for the prestigious Gold Quill awards.

Passionate about corporate social responsibility, Tam is also responsible for driving Ogilvy PR's corporate social responsibility program, So Inspired, and is a director for FebFast, a registered Australian charity, which fundraises for alcohol and drug dependant adolescents and young adults.

She holds a BA (Hons) in Public Relations from Bournemouth University in the UK and a diploma in business information technology and is a member of the IABC and Australia's Change Management Institute (CMI).

Contact Tam

  • Tam Sandeman
  • Managing Director
  • Telephone: + 61 2 8281 3222
  • Direct: +61 2 8281 3205
  • Mobile: +61 0404 847 256
  • Email:
© Impact Employee Communications 2008